When it comes to buying or selling property, you have two main choices: either a traditional bricks-and-mortar estate agent, or an agent that’s fully online. Both of these options have their own strengths, but is one really better than the other? Online estate agents have become hugely popular in the last 15 years or so, but high street agents are still going strong. In this article, we’ll talk you through the benefits of both approaches, to help you choose which is the right route for you.

The main reason why people are opting for online agents over high street estate agents is the price.

The agents fee would be between 1 and 1.5% depending on the package you choose, it is also worth bearing in mind that the high street agent is working for you right through the sale and so may be able to negotiate a better final sale price on your property due to the time spent and the relationships created and built with buyers. On the other hand, online agents usually charge a fixed fee for their services, which can be as little as a few hundred pounds. Since they don’t have to maintain branches of their business, they are able to pass on the savings to their customers, so you could save a pretty penny by selling online.

However, online agents aren’t without their disadvantages, so the age of the high street agent isn’t over just yet. While the fee that they charge might be lower, though, it is an upfront fee, meaning you’ll have to spend money in order to list the property with the online agent in the first place. Even if the property doesn’t sell, you will still be left out of pocket. On the other hand, though, many high street estate agents operate on a “no sale, no fee” basis, so there’s no risk involved on your part. While you’ll have to give up a slightly bigger slice of the pie if the sale does go through, there’s nothing to pay in advance, and you only pay a fee once the sale is complete.

Another way that online agents are slightly behind high street agents is that while they are cheaper, they offer a less comprehensive service. This could mean that selling via an online agent is more of a hassle for you in the long run. For instance, it’s common for people selling their house online to have to arrange and conduct all viewings themselves, which can be a major inconvenience, especially if the viewings go nowhere. You might also have to carry out all the negotiations with prospective buyers, and see the whole process through to its conclusion.

High street estate agents, though, are responsible for the entire selling process, from arranging and hosting viewings of the property, to filling out all the paperwork to finalise the sale. Although they do charge more, it’s not like you don’t get anything for your money. Many people like the sense of security that comes with a high street estate agent, which is why they remain a popular choice. This approach also allows you to meet face to face with an estate agent to guide you through the process, so you’re always kept fully informed.

So, when it comes to choosing between high street estate agents and online agents, it’s really a matter of convenience. Would you rather save a little money, but have to conduct most of the selling process yourself? Or would you rather have everything taken care of for you, but pay more in return? Both approaches will help you sell your house, but which route you take will depend on just what sort of selling experience you want to have.

Perhaps it’s worth remembering that old adage – “You really do get what you pay for”